NEWSARM, NEWSENG

Strengthening Regional Tourism Through Professional Guiding

The specialized training for tourist guides has been successfully completed, with participants awarded their certificates of successful completion. The training was initiated by ANTRIM and implemented on a co-financing basis in partnership with RECONOMY’s “Digitalisation for Competitiveness” programme.

The core objective of this initiative was to develop internationally certified tourist guides capable of delivering high-quality guiding services in multiple foreign languages. This is especially important for attracting and serving travelers from Latin America and Europe  – two key strategic markets within RECONOMY’s regional tourism development vision

Through this program, participants enhanced their practical guiding skills 🧭, communication techniques, and ability to engage diverse audiences, positioning themselves as competitive professionals in the international tourism market.

These newly trained guides are expected to become a key driving force in strengthening regional tourism contributing to improved visitor experiences and increased destination competitiveness.

RECONOMY is an inclusive and green economic development program of the Swedish International Development Cooperation Agency (Sida), implemented by Helvetas in partnership with the Strategic Development Agency NGO and others in the Eastern Partnership and Western Balkan countries.