RECONOMY Turning Digital Knowledge into Real Impact
As part of RECONOMY’s Digitizing Sectors for Competitiveness Project, a certificates awarding ceremony was organized to celebrate participants who successfully completed the “Meta Adds & Meta Business Suite Tools” and “Amadeus Air Ticketing System” training programs.
Delivered by the Armenian Tourism Federation and supported both methodologically and technically by the project, these trainings were designed to strengthen digital capabilities within the tourism sector.
The Meta Ads & Meta Business Suite course equipped participants with practical skills to effectively manage digital presence, create engaging content, and connect with audiences across Meta platforms – boosting visibility, marketing performance, and customer communication for tourism and service-based businesses.
The event also featured an inspiring lecture by renowned Armenian chef Sedrak Mamulyan, who shared insights into traditional and festive Armenian cuisine, highlighting its cultural value and its role in preserving national heritage.
The ceremony concluded with the awarding of certificates, recognizing participants’ achievements and their newly gained competencies.
This ceremony underscored RECONOMY’s commitment to empowering professionals with practical digital competencies and fostering cross-sectoral learning to enhance competitiveness.
RECONOMY is an inclusive and green economic development program of the Swedish International Development Cooperation Agency (Sida), implemented by Helvetas in partnership with the Strategic Development Agency NGO and others in the Eastern Partnership and Western Balkan countries.

